Colors of the Day – Nutmeg & Persimmon

TWO gorgeous permanent line colors to share today, Nutmeg and Persimmon!!   These colors are SCREAMING Fall, and I'm living for it! 🍁🍂   NUTMEG - This gorgeous warm frosty brown with a touch of orange is always an autumn fave! I love seeing how it compares to the new...

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ELECTRIC DREAMS are here!

Oh my goodness, my ELECTRIC DREAMS are coming TRUE!! I'm DROOLING over this new NEON Collection from FoxyBae, which is available NOW! Use my EXCLUSIVE LINK or code SWAKFOXY at checkout for 60-70% OFF your favorite non-sale tools! ...

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Big City Comparison Swatches!

Finally! Comparison swatches for the Big City LipSense Collection!! 🗽 As a BONUS, I included both indoor (blanket background) AND (indirect) outdoor lighting (wicker background) to show how truly amazing these shades are in all scenarios!! [gallery columns="2" link="file" size="medium" ids="8321,8320,8319,8318,8317,8316,8315,8314"] ...

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Color of The Day – Nude Pink

NUDE PINK is today’s featured permanent line color, and it was a bit of a surprise! 😱 I recently upgraded my lighting and because of it I find my lip pics have been more color-accurate than ever - and sometimes, like today, it really opens...

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Big City Lips Collection is HERE!

Wow, you guys!! The FALL MAKEUP VIBES 🍂🍁 are officially here!! The Big City Collection is IN - and it DELIVERS! If you missed my initial impressions earlier today,  watch the live REPLAY now! ⬇️ https://www.facebook.com/swakbeauty/videos/792102107995642   This collection is absolutely STUNNING, you guys!!!!! I'm truly obsessed with these perfect shades!...

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Color of the Day – Nude

Something EXCITING is coming our way today! 👀 But first! NUDE LipSense from my permanent line project! This neutral matte chestnut brown is such a stunner for Fall! What’s your favorite way to wear Nude? ...

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Magic Hair Mask!

This FoxyBae 12-in-1 Magic Hair Mask is my new favorite jam! This amazing leave-in mask leaves my hair shiny, frizz free and super vibrant! It’s infused with ALL OF THIS! 💧 Monoi Oil 💧 Shea Butter 💧 Hydrolyzed Orysa Sativa Protein 💧 Argan Oil 💧 Hydrolyzed Baobab Extract 💧 Macadamia Oil 💧 Coconut...

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Yummy Pearlizers!

These new mini Pearlizers are positively drool-worthy!! Which one are your rocking the most?! https://www.instagram.com/p/CDciiUtJvXw/  ...

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Sheer Berry & Plum

Okay, I'm working a LITTLE out of order today! When the gorgeous new Rich Bolds NDK was released today (oh my goodness I can't even get over the VALUE of these amazing kits) I realized I only had Plum and Sheer Berry left to shoot...

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Mulled Wine & Napa

Mulled Wine and Napa bring on all the dreamy wine tones, which are SO gorgeous for the Fall! 🍂🍁 🍷 Mulled Wine is a cool berry tone with a matte finish, and it's a little on the difficult to apply side! But don't be afraid of...

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Fuscia Comparison Swatches

Happy Friday, beauties! Here are some gorgeous comparison swatches for the new Fuscia to help you decide which bold pink is right for YOU! I love how each shade is totally unique and completely jaw-dropping! This is definitely my happy place when it comes to lip colors! ...

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Moonbeam Smoke Eye Look!

By request, here's the eye look from the live earlier today!! 😍 I really just can't get enough of Moonbeam Shimmer these days, I've used it basically every day since it came in! 🌙 I LOVE how Smoke Shimmer and Americano worked to compliment Moonbeam and make...

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Now in Stock! Fuscia!

Oh my freaking GOSH, you guys! This color!! Fuscia arrived into stock today and I am 100% OBSESSED with this perfect deep matte HOT PINK.   It looks a little more red in the tube and that threw me off a bit - but as soon as...

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