NEW HOLIDAY PRODUCTS JUST LAUNCHED

Fall POP of Color Look of the Day

If there's one thing I LOVE, it's a Fall palette with a POP of unexpected color 😍🍂     For today's look, I used Seafoam Shimmer on my inner corner (I only have ONE left in my stock, so if you love it, RUN to my inventory claim...

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Spooky Siren Look of the Day

🖤🧡 Happy 1st Weekend of Fall! 🧡🖤   I’m definitely feeling all the spooky vibes with this orange and black look! 🎃 Who else is ready for Spooky Season?! 🙋🏻‍♀️   On my eyes, I’m wearing a base of Rust ShadowSense, with Charcoal Shimmer fading into Onyx on the...

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Soft Glam Comparison Swatches

The comparison swatches you've all been waiting for are HERE! 🤩 The Soft Glam Collection colors, (Pink Silk, Rich Rosette, Soft Twinkle Gloss, Marshmallow Shimmer and Mahogany Shimmer), are each so unique and stunning...

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Soft Glam Collection – Part 2

You guys were excited about the lippies - what about these insanely gorgeous NEW SHADOWSENSE COLORS?! 😍 WOW - I am officially drooling! Altogether, the Soft Glam Collection has FAR exceeded my wildest dreams, and it's officially my favorite release of the entire YEAR. 🤩🤩🤩   There's...

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Plum Cherry Look of the Day

Diving deeper into fall vibes today with this oh-so "moody" look - I'm living for these rich, deep tones! 🌙   On my eyes, I LOVED using the new Charcoal Shimmer - which is for sure going to be a STAPLE in my arsenal (mental note to...

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Honoring Queen Elizabeth II Lip Art

The world is mourning the loss of Queen Elizabeth II today. 👑 She was one of the most influential women in modern history and is the only Queen most of those who are living have ever known. May she Rest In Peace with her beloved...

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NEW Collection Alert!

⭐️ SURPRISE! NEW COLLECTION ALERT + HUGE BIRTHDAY 15% OFF FLASH STOCK SALE! ⭐️   OMGGGGGGG you guys! Today is my BIRTHDAY - and YOU'RE getting the surprise!! 🥳🥳🥳🥳🥳🥳🥳🥳🥳🥳🥳   Introducing the BRAND NEW Soft Glam Collection – featuring 5️⃣ stunning NEW goodies to create an ENTIRE gorgeous look!...

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Ready For Midnight…

Ready for my Midnights era… ✨🌙     I couldn’t resist doing a quick look featuring @taylorswift’s new album, Midnights. Oasis Glitter was just SCREAMING the visual of the album cover - so I had to use it (even though it’s totally sold out 😭)       https://www.tiktok.com/@swakbeauty/video/7138552233913781550?is_from_webapp=1&sender_device=pc&web_id=7098468868951787054       Lip mix is Coral Reef...

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Sugar Diva Look of the Day

I know I'm a little late to experimenting with the new shadows, but I've been particularly itching to play with the Pink Storm Duo! It includes brand NEW Charcoal Shimmer, which I used on my outer corner to create a romantic smoky eye, along with...

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NEW Shadow Comparison Swatches!

Yesssss! Comparison swatches for NEW ShadowSense shades are done! 👏 Charcoal Shimmer, Storm, and Smolder Shimmer are each so stunningly beautiful, and they're even BETTER when combined to create HOT 🥵 looks! As always, I just LOVE seeing how they compare to similar shades in...

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3 New Shadows In Stock!

I'm SO excited that THREE stunning new limited edition ShadowSense shades arrived into stock this weekend! I had intended on packing up preorders first thing today, but I depleted my bubble mailers last week - and the replacements are running a bit behind today. 😅...

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Brick Maple Look of the Day

It's been cooling off a bit these last few days - a break from the big heat wave I know so many of us have been experiencing! 🥵 And with the shift, I decided to play in some transitional fall colors with a FULL FACE...

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Nude Diva Look of the Day

Neutrals and pinks - always a winning combination! I just couldn't wait to get playing today; the new White EyeSense® Pencil that arrived into stock this week has been calling my name! 🤍   I first used Ballet Slipper ShadowSense all over my lid, followed by Pretty...

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Boss Rose Look of the Day

It's been a while since I've done a deeper lip, but for some reason this mix was calling my name today! I really am enjoying how it turned out - not that surprising though, since it uses THREE of my matte faves! 😍😍😍     [gallery link="file" columns="2"...

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